The mobile phone has turned 40 years old (or young as you may like to call it) but the day passed with no fanfare to mark the occasion.
The first mobile call was made on April 3, 1973 by a Motorola engineer Martin Cooper on Sixth Avenue in New York with a Motorola DynaTAC — a device that weighed 1 kilogram and had a battery life of 20 minutes. Cooper and his team were honoured earlier this year with the Draper Prize by the National Academy of Engineering for their work.
In 40 years, the industry has come a long way. Research firm IDC predicts that 90 crore smartphones will be sold in 2013, apart from the same number of more basic feature phones. The mobile phone has become a major advertising platform — eMarketer says that the US mobile advertising spending grew 178 % last year to $ 4.11 billion, and is expected to rise a further 77.3 % $ 7.29 billion in 2013.